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Global Gifts, Novelty and Souvenirs Market 2019-2023: Market will Register a CAGR of Approx 5% - Increased Demand for Personalized Gift Products

Dublin, Nov. 21, 2018 (GLOBE NEWSWIRE) -- The "Global Gifts Novelty and Souvenirs Market 2019-2023" report has been added to ResearchAndMarkets.com's offering.

The gifts novelty and souvenirs market will register a CAGR of almost 5% by 2023.

The increased demand for personalized gift products is identified as one of the key trends that will gain traction in the market throughout the projected period. Some of the varying kinds of gift personalization services include personalized greeting cards, apparel, personalized gifts, and mementos.

Market Overview

Growing culture of gifting

Consumers present various types of gifts as a social expression, especially during festivals. There is a huge demand for gifts such as novelty and souvenirs items that contribute significantly to the market.

Seasonal nature of business

During the second half of the year, the demand for gifts, novelty, and souvenirs is usually high. This is due to the concentration of major festivals and holidays during the period. The overall demand in the market fluctuates substantially on the seasonal demand for gifts.

Competitive Landscape

The market appears to be fragmented and with the presence of several companies and the competitive environment is quite intense. Factors such as the increased demand for personalized gift products and growing culture of gifting, will provide considerable growth opportunities to gifts novelty and souvenirs market vendors. American Greetings, Card Factory, Hallmark Licensing, Spencer Gifts, and Walt Disney Company are some of the major companies covered in this report.

Report Summary:

One trend affecting this market is the increased demand for personalized gift products. Personalization of gifts is a major trend, which boosts the sales and drives the growth of the market.

According to the report, one driver influencing this market is the technological advancements leading to product innovation and premiumization. Advancements in technology and innovations have resulted in a high demand and preferences for gift products.

Further, the report states that one challenge affecting this market is the availability of alternate products for social expression. The high adoption of digital platforms and availability of social expression products are huge emerging challenges for the market.

Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY PRODUCT

  • Market segmentation by product
  • Comparison by product
  • Souvenirs and novelty items - Market size and forecast 2018-2023
  • Seasonal decorations - Market size and forecast 2018-2023
  • Greeting cards - Market size and forecast 2018-2023
  • Other gift items - Market size and forecast 2018-2023
  • Market opportunity by product

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Market segmentation by distribution channel
  • Comparison by distribution channel
  • Offline - Market size and forecast 2018-2023
  • Online - Market size and forecast 2018-2023
  • Market opportunity by distribution channel

PART 09: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • EMEA - Market size and forecast 2018-2023
  • Americas - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • Key leading countries
  • Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Increased demand for personalized gift products
  • Growing demand for non-seasonal gifts
  • Increased offering of specialized merchandise
  • Other trends

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • American Greetings
  • Card Factory
  • Hallmark Licensing
  • Spencer Gifts
  • Walt Disney Company

PART 15: APPENDIX

For more information about this report visit https://www.researchandmarkets.com/research/dwl76j/global_gifts?w=12

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                    Related Topics: Consumer Goods and Services
                    

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